EPISODE · May 19, 2016 · 53 MIN
Rachel Shechtman, Founder & CEO, Story
from Ambition 2.0 · host Girlboss
Rachel Shechtman comes from a long line of retailers in her family. But when she joined the family business, she did it her way with Story. Story is a retail space that has the point of view of a magazine, changes like a gallery, and sells things like a store. It's an incredibly inventive space that merges the worlds of commerce, content, and community. Rachel has been named Crain's NY 40 Under 40 List for 2015, Fortune's 40 Under 40 List for 2013, and on Fast Company's Most Creative People in Business. On the episode, Sophia and Rachel discuss Rachel's serendipitous first job at the Barefoot Contessa, creating a 2.0 community space with Story, and how to make yourself an adjective. Learn more about your ad choices. Visit megaphone.fm/adchoices
What this episode covers
Rachel Shechtman comes from a long line of retailers in her family. But when she joined the family business, she did it her way with Story. Story is a retail space that has the point of view of a magazine, changes like a gallery, and sells things like a store. It's an incredibly inventive space that merges the worlds of commerce, content, and community. Rachel has been named Crain's NY 40 Under 40 List for 2015, Fortune's 40 Under 40 List for 2013, and on Fast Company's Most Creative People in Business. On the episode, Sophia and Rachel discuss Rachel's serendipitous first job at the Barefoot Contessa, creating a 2.0 community space with Story, and how to make yourself an adjective. Learn more about your ad choices. Visit megaphone.fm/adchoices
NOW PLAYING
Rachel Shechtman, Founder & CEO, Story
No transcript for this episode yet
Similar Episodes
May 6, 2026 ·60m
Apr 29, 2026 ·55m
Apr 22, 2026 ·61m
Apr 20, 2026 ·75m
Apr 16, 2026 ·84m