Radio Cherry Bombe: The Cake Picnic Phenomenon With Founder Elisa Sunga

Today, we’re airing a Radio Cherry Bombe episode with amateur baker and Google UX expert Elisa Sunga, the founder of Cake Picnic. She was hoping 15 folks would attend the very first Cake Picnic; more than 300 folks RSVP’d. The first rule of Cake Picnic is simple: “No cake, no entry.” Today, people are DM’ing and emailing her from around the world, asking for Elisa to bring Cake Picnic to their town. She already has a 7,000-person waitlist for the gathering scheduled for New York. Elisa joins host Kerry Diamond to unpack the popularity of Cake Picnic and the unexpected momentum behind it. They explore how her background in UX design at Google informs her approach to community-building, her online persona, and the story behind the Bucket List Bake Club. Plus, she shares how Cake Picnic has become a reflection of a broader cultural hunger for joy, connection, and creative expression.Jubilee L.A. tickets are on sale now!Summer Tastemaker Tour in Nashville on 8/15Get The Power IssueVisit cherrybombe.com for subscriptions, show transcripts, and tickets to upcoming events.More on Elisa: Instagram, Cake Picnic, Salted RyeMore on Jessie: Instagram, “Salty, Cheesy, Herby, Crispy Snackable Bakes” cookbook