Radio ITVT: "DataVision Killed the Demographic Star" at TVOT NYC 2017 episode artwork

EPISODE · Jan 24, 2018 · 47 MIN

Radio ITVT: "DataVision Killed the Demographic Star" at TVOT NYC 2017

from Televisionation · host Tracy Swedlow

[itvt] is pleased to present an audio recording of the TVOT NYC 2017 session, "DataVision Killed the Demographic Star." The session was described in the show brochure as follows:"While a few doubters love to continue the narrative that targeting has gone too far and doesn't work, many of us who actually work in data know better. This session will give attendees an honest assessment of the current state of the industry, the latest techniques being used in the marketplace, and what it takes to be successful in a data-driven world. Hear from a panel of experts, who among other things will show why, while 2017 was good, 2018 will be even better. We have data to prove it…." Panelists included:• Lung Huang, Global SVP of Business Development, Merkle (Moderator)• Mike Katz, Enterprise Services Lead, LinkedIn • Allison Metcalfe, GM of LiveRamp TV, LiveRamp, an Acxiom Company• Sandeep Milar, Global Head of Visa Advertising Solutions, Visa• Mark Risis, Head of Global Data Partnerships, Watson Advertising, IBM   (Note: We will shortly be announcing our next TV of Tomorrow Show event, TVOT SF 2018.) 

Episode metadata supplied by the publisher feed · Published Jan 24, 2018

Embed this episode

NOW PLAYING

Radio ITVT: "DataVision Killed the Demographic Star" at TVOT NYC 2017

0:00 47:11

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

No similar episodes found.

No similar podcasts found.

Frequently Asked Questions

How long is this episode of Televisionation?

This episode is 47 minutes long.

When was this Televisionation episode published?

This episode was published on January 24, 2018.

Can I download this Televisionation episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.
URL copied to clipboard!