Radio ITVT: "Understanding the FAST Ecosystem" at TVOT SF 2019

ITVT is pleased to present an audio recording of the TVOT SF 2019 session, "Understanding the FAST Ecosystem." You can find all sessions from TVOT SF 2019 available to download HERE:The session was described in the show brochure as follows:"Multichannel, free ad-supported television services (FASTs) have been experiencing rapid growth in recent months, whether as an alternative or as a supplement to pay-TV: for example, one company in this space (and represented on this panel) claims to have experienced a 300% year-over-year increase in revenue in the first quarter of this year. The potential of FASTs has, of course, not escaped the notice of some major TV-industry players, including Viacom--which earlier this year acquired Pluto TV--and Sinclair Broadcast Group--which recently launched STIRR, a FAST service of its own. Factors often cited as drivers of FASTs' rapid growth include their apparent popularity with younger viewers, their ease of access (a growing number of smart TV's now include built-in access to various FAST services), and their ability to support addressable advertising, personalized viewing experiences, and other innovations.This session will bring together representatives of the FASTs, of the major TV players that are embracing the FAST model, and of the companies that are providing the innovative infrastructure that enables their monetization and distribution, for a thorough exploration of the FAST ecosystem and its future prospects." Panelists included:•Jon Cody, CEO, TV4 Entertainment•Colin Dixon, Principal Analyst, nScreenMedia (Moderator)•Fred Doan, VP, Programmatic and Ad Ops, Xumo•Sean Doherty, CEO, WURL•Ed Laczynski, CEO, Zype•Adam Ware, General Manager, Sinclair Broadcast Group/STIRR•Jeff Weber, CEO, ZoneTVNote: Our next TV of Tomorrow Show event, TVOT NYC 2019, will take place December 4th at an exciting new location in Tribeca. Tickets are still available at the Early-Bird price of $775, representing a $300 savings on the full price. Purchase your tickets here!