EPISODE · Apr 14, 2025 · 18 MIN
Raise Your Prices, Ditch the Guilt
from The Anxious Creative · host Dawn Bradley
What you'll hear in this episode:Why raising your prices often brings up guilt (and how to deal with it)The surprising truth about what price guilt really says about your mindsetHow to stop emotionally discounting and undervaluing yourselfWhy you’re not responsible for your clients’ wallets (yep, even if you’re super empathetic)The difference between being kind and people-pleasingHow raising your rates can actually honor your clientsSimple ways to communicate your new prices with empathy and confidenceHow to rewire the stories you’re telling yourself about money, self-worth, and rejectionIf this episode hit home, I’d love to hear from you! Screenshot and share it on your Instagram stories and tag me @dawnbradleyhair — let’s spread the message that guilt-free pricing is the new standard.Links & Resources:Join Rock Your Business to align your decisions with your goals.Grab my FREE Masterclass on Getting Out of Your Own Way and Actually Doing The Things That Make Your Business Grow.Follow me: Instagram: www.instagram.com/dawnbradleyYoutube: www.youtube.com/dawnbradley For more info on RYB, Retreats etc: www.dawnbradley.com
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What this episode covers
Ever felt a wave of guilt the moment you raised your prices? Like you needed to over-explain, over-apologize, or just shrink yourself down entirely? You’re not alone — and this episode is exactly what you need to hear. In this candid conversation, I’m pulling back the curtain on one of my own price raise horror stories (hello anonymous hate email 👋), the emotional spiral that followed, and the hard-won realizations that helped me stop shrinking and start honoring my worth. If you’ve ever caught yourself emotionally discounting, whispering your prices, or fearing the fallout of charging more — we’re diving deep into the guilt, fear, and self-worth issues at the root of it all. This episode will leave you feeling empowered, clear, and (finally) unapologetic about running your business like the boss you are. Cozy socks recommended. 💁♀️
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Raise Your Prices, Ditch the Guilt
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