Raising VC Capital With Lisa Wilding-Brown of InnovateMR

Welcome back to Intellicast! We have a great guest joining us today – Lisa Wilding-Brown, CEO of InnovateMR. Lisa joins Brian Lamar and Producer Brian to talk about the recent venture capital funding InnovateMR received from CIVC Investments out of Chicago. Before we dove into those details, we talked to Lisa about how she was settling in as CEO. Brian mistakenly thinks it was over a year ago, and it cause a good laugh when Lisa told him it has only officially been since September of 2021. We then jump into a discussion around the new capital InnovateMR raised from CIVC Investments. Lisa talks about what the investment means to the organization. She then gets into the process behind getting the venture capital, which if you have not been through the process, is super interesting. We then get Lisa to talk about what some of the new money might be used for. She gives us a couple of hints like upgrading Pointclub.com and VisionSuite but keeps the rest of it close to the vest. We then switch gears and talk about a new industry study InnovateMR has launched called The State of DIY Research. This is an interesting study because they are asking for insights from users of DIY tools. If you are interested in providing your feedback on this topic, you take the survey here: https://visionsurveys.innovatemr.com/survey/582/The-State-of-DIY This was a great episode, and it was great to catch up with Lisa. You can connect with Lisa on LinkedIn here: You can also email her at [email protected] Thanks for tuning in! We have been nominated for the Market Research Podcast of the Year. Click here to vote for Intellicast: https://info.littlebirdmarketing.com/mr-podcast-award Want to catch up on our blogs? Click here: https://emi-rs.com/blog/ Missed one of our webinars or want to get some of our whitepapers and reports? You can find it all on our Resources page on our website here: https://emi-rs.com/resources/ Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line at 513-401-5463. Learn more about your ad choices. Visit megaphone.fm/adchoices