Raissa Gerona: The Super Nova
from Greatness Adjacent
Raissa Gerona doesn’t have a degree in business or fashion design. That didn’t stop her in any way from being a key player in building the empire that is now Revolve. As Chief Brand Officer, she saw the potential of Instagram as a platform for business from the very beginning. She had a hunch that traveling the world with influential people would be a brilliant way to showcase the clothes the company was producing. She came to the US from the Philippines when she was 7. She didn’t speak English. Her journey is one of the most inspirational success stories we’ve ever heard. She described it best herself as “poppin’ off since high school”. Every seemingly random skill, passion and job she had led her to where she is today-a kingpin in a company that just went public, the face of a brand that thousands look up to, an adoring mom, a ball of energy and a forever friend. She is something truly out of this world.
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