Ramón Salomón

from TV Latina Podcast · host TV Latina

VP de distribución y ventas publicitarias, y gerente general de BBC Worldwide Channels México

Episode metadata supplied by the publisher feed · Published Nov 22, 2011

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Uno de los importantes hitos para CBeebies en México este año fue haber sido reconocido por la Sociedad Mexicana de Pediatría, con “el primer aval que da a un canal de televisión como un lugar sano y seguro para los niños”, afirma Ramón Salomón, VP de distribución y ventas publicitarias, y gerente general de BBC Worldwide Channels México, en exclusiva a TV Canales Semanal. El ejecutivo comenta sobre el desempeño que ha tenido BBC Entertainment y CBeebies en medio de un mercado saturado de ofertas televisivas, además de explicar las estrategias de programación en materia de alta definición. Para Salomón, uno de los principales retos de la empresa de cara a 2012 es la continúa expansión de los canales en la región, por lo cual la calidad de los contenidos ayudará a lograr dicho objetivo.

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Ramón Salomón

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