Rapid Response:  Delta CEO Ed Bastian: Turbulence, recovery, and risk episode artwork

EPISODE · Apr 8, 2021 · 35 MIN

Rapid Response: Delta CEO Ed Bastian: Turbulence, recovery, and risk

from Masters of Scale

With 75% of U.S. customers saying they'll soon be vaccinated, Delta is embracing a new phase, opening up middle seats as of May 1. CEO Ed Bastian bet at the start of the pandemic that focusing on consumer confidence and reinforcing Delta’s brand would ultimately pay big rewards. Now that strategy will be put to the test -- even as Bastian clashes with Georgia officials over the state's new voting law. How quickly will domestic demand rebound? When will business and international travel return? And what blowback may Delta face for its political stance? For Bastian, being on the hot seat is just another day on the job.Read a transcript of this episode at https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Episode metadata supplied by the publisher feed · Published Apr 8, 2021

Embed this episode

NOW PLAYING

Rapid Response: Delta CEO Ed Bastian: Turbulence, recovery, and risk

0:00 35:11

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

No similar episodes found.

No similar podcasts found.

Frequently Asked Questions

How long is this episode of Masters of Scale?

This episode is 35 minutes long.

When was this Masters of Scale episode published?

This episode was published on April 8, 2021.

Can I download this Masters of Scale episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.
URL copied to clipboard!