Rapid Response: How Barstool Sports’ ex-CEO cooks up attention, with Food52’s Erika Ayers Badan episode artwork

EPISODE · Jul 30, 2024 · 31 MIN

Rapid Response: How Barstool Sports’ ex-CEO cooks up attention, with Food52’s Erika Ayers Badan

from Masters of Scale

Controversy, frat house culture, viral moments — when you hear ‘Barstool Sports,’ this may be what comes to mind. But former CEO Erika Ayers Badan is here to tell you that the business model that made Barstool into an online cultural juggernaut is replicable and poised to re-shape the food and lifestyle industry. Ayers Badan shares with Rapid Response why she decided to make a dramatic career pivot — taking over Food52 — and why running Barstool was like “a heart attack every day.” She also explores lessons around cultivating a community of fans, and why as a leader, “no” is often a better answer than “yes.”For more info, visit: www.rapidresponseshow.comWatch this episode on YouTube: https://www.youtube.com/watch?v=PL9BSpi1pFQSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Rapid Response: How Barstool Sports’ ex-CEO cooks up attention, with Food52’s Erika Ayers Badan

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