Ratings, Reviews and Rants – Navigating Through The Noise

from MultifamilyBiz + PowerHour Webcast Series

Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO and Founder of 365 Connect, along with special guest Dan Laufer, Co-Founder and CEO of RentLingo, for a FREE MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This lively discussion will focus on "Ratings, Reviews and Rants – Navigating Through The Noise - Unbiased Reviews, Online Rants, Resident Certified, Marketing Advantages." This fast-paced 60-minute FREE Webcast Conference, focuses on the changing landscape of ratings and reviews in the multifamily housing industry. Conference Discussion Highlights Why you should care about how your community is rated and reviewed online? Where are reviews coming from and who is writing them? As the leader of your property management company what can you do about the reviews written across your portfolio? How can you use ratings and reviews to your marketing advantage? Special Guest Dan Laufer is the co-founder and CEO of RentLingo, the multifamily industry's first curated expert review website. Prior to founding RentLingo, Dan ran sales operations and was a product manager at Mitchell International, a billion dollar software company specializing in workflow management systems. Dan was also a consultant at Bain & Company, a premier global management consulting firm. Dan is a graduate of Stanford's Graduate School of Business and the University of Virginia's engineering school. He has been featured in a variety of top media publications, including TechCrunch, VentureBeat, Huffington Post and The Houston Chronicle.

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This episode is 57 minutes long.

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This episode was published on February 18, 2015.

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