Rayana Schmitz on tapping outside experts to transform her firm

from Trade Tales · host Business of Home

Rayana Schmitz balanced several different early career paths—from fitness trainer to firefighter—before landing on interior design. Today, she’s leading her firm with the wisdom to know when to trust her gut and when to rely on outside experts. On this episode, she shares the showhouse experience that pushed her creative boundaries, how a fractional CFO saved her firm’s finances and why she maintains strict hours of communication with clients. This episode was sponsored by Vanguard Furniture and Kohler. LINKSRayana Schmitz Kaitlin PetersenBusiness of Home

What this episode covers

Rayana Schmitz on the showhouse experience that pushed her creative boundaries, how a fractional CFO saved her firm’s finances and why she maintains strict hours of communication with clients.

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Rayana Schmitz on tapping outside experts to transform her firm

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This episode is 48 minutes long.

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This episode was published on June 3, 2026.

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