EPISODE · Aug 18, 2026 · 17 MIN
【热点新鲜事】一张纸，撕开了清风的什么？
from 早点生活
逛超市囤纸巾时，你是不是习惯认准大品牌，闭眼直接下单？近期清风一批次卫生纸抽检、复检双双不合格冲上热搜，官方解释为优化柔软手感，调整工艺导致纸张韧性不达标，引发大量消费者讨论。背靠完整产业链的头部纸品大厂，为何会出现基础品控失误？一张不合格的纸巾背后，折射出大众消费品行业怎样的生存困境？欢迎收听本期播客，聊聊 “清风抽检翻车启示：品牌拼命优化手感，最不能妥协的永远是品控底线”本音频来自虎嗅音频直播栏目《早点生活》每个工作日7:30～9:00，预约和锁定【虎嗅APP】的视频号、抖音，保持与时代同频本期主播：阳仔 原子运营：康康
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【热点新鲜事】一张纸，撕开了清风的什么？
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