Real Estate Search Site Web Traffic, Who’s Winning? | The Real Word 306

Byron Lazine and Nicole White discuss the Real Estate News report, conflicting traffic data (ComScore vs Google Analytics), and comments from three CEOs on portal wars. 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://bamx.uscreen.io/pages/subscribe Use discount code REALWORD for 10% off your annual subscription! 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/ Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate Connect with Byron Lazine: https://www.instagram.com/byronlazine Connect with Nicole White: https://www.instagram.com/nicolewhite.ct/ This episode's sources: https://www.realestatenews.com/2024/01/26/zillow-retained-its-lead-in-q4-homes-com-came-in-fourth https://www.inman.com/2024/01/25/realtor-com-ceo-loves-heated-competition-with-homes-com/ https://www.inman.com/2024/01/25/compass-ceo-robert-reffkin-comes-out-in-favor-of-homes-com/ https://www.inman.com/2024/01/23/blame-ziltorfin-costar-ceo-says-competitors-souring-industry-rep/ Timestamps: 00:00-01:30 Intro 01:31 Racket #1--Real Estate News Report: Traffic Data from ComScore 08:10 “The battle is between these four…” 11:00 “Nine times out of ten, I’m usually clicking Zillow…” 14:19 “I think it’s going to come down to two…” 14:51 Racket #2—Three CEOs Comment on Portal Wars: “Blame Ziltorfin” 18:37 “We use Google Analytics. And it’s widely accepted as the gold standard…” ——— BAM PARTNERS 𝐌𝐨𝐬𝐚𝐢𝐤 is everything you need once a lead becomes a client: Collaborative Search. Listing Management. Transaction Management. Forms. Client Retention. Advanced Analytics. Unlock your digital sidekick today → https://www.mosaik.io/ 𝐕𝐮𝐥𝐜𝐚𝐧𝟕: The most accurate, powerful, and effective real estate seller lead generation resource to build your business. GET STARTED TODAY → https://www.vulcan7.com/bam/ 𝐕𝐢𝐫𝐭𝐮𝐝𝐞𝐬𝐤: Hire a Virtual Assistant Today! Use code BAM200 for $250 OFF the signup fee → https://myvirtudesk.com/contact?promocode=BAM200 𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://signup.propstream.com/name 𝐒𝐢𝐬𝐮: Increases real estate team & brokerage annual volume by 107% and agent annual volume by 28% → https://sisu.grsm.io/bam-pod-partners ——— #AndyFlorance #Zillow #googleanalytics