Real Inclusion, Real Impact | Efi Naskou, CMO of Zenus Bank

In the latest episode of FinTech's DEI Discussions, Nadia is joined by Efi Naskou, CMO of Zenus Bank.As CMO, Efi highlights the strategic importance of the role, acting as a bridge between the company and its customersEfi underscores the non-negotiable importance of inclusive policies for growing businesses, stating that authentic DEI efforts prevent blind spots, foster innovation, enhance productivity, and crucially impact recruitment, customer acquisition, and investor relations.The pair look at the importance of accountability in promoting inclusion through meaningful metrics, open measurement, and inclusion in job ads and business reviews, emphasising continuous discussion and effort for significant progress.FinTech's DEI Discussions is powered by Harrington Starr, global leaders in Financial Technology Recruitment. For more episodes or recruitment advice, please visit our website www.harringtonstarr.comFinTech's DEI Discussions is powered by Harrington Starr, global leaders in Financial Technology Recruitment. For more episodes or recruitment advice, please visit our website www.harringtonstarr.com