Real Time Stakeholder Intelligence Is Critical for the Function

A month or so ago, reputation intelligence company Caliber announced a US advisory board, including former Medtronic and Verizon CCO Torod Neptune, now a professor at UNC–Chapel Hill, to help the company connectstakeholder intelligence to the real-world challenges organizations face every day. At the time, Caliber CCO Shahar Silbershatz called for what he called “an intervention” on behalf of the profession, promoting a more real-time, data-driven, and disciplined approach to communication. In this edition of the PRovoke Media podcast, editor Paul Holmes sat down with Neptune and Silbershatz to discuss the state of reputation intelligence, the need for real-time information, and the future of stakeholder capitalism itself.