EPISODE · Oct 2, 2025 · 38 MIN
Real-World Evidence That Matters in Obesity Care
from Ipsos in the UK Podcast · host Ipsos in the UK
Real world evidence is changing the healthcare landscape, but what does it mean in practicality for chronic diseases like obesity? In this episode of Obesity: The Big Picture podcast, host Ramota Alaran, Associate Director of Real-World Evidence at Ipsos, sits down with independent consultant Madhu Kubra (formerly Global Director at Otsuka and GSK) to unpack how real-world evidence (RWE) is transforming obesity research, care, and policy.From integrated evidence planning to the utilisation of the patient voice in RWE studies, this episodes tackles the types of real world data that can be used to address the obesity crisis and what regulators need to be considering.Want to learn more? Register today to join us at our RWE event, 30 October: https://www.ipsos.com/en-uk/amplifying-patient-voice-real-world-evidence
What this episode covers
Real world evidence is changing the healthcare landscape, but what does it mean in practicality for chronic diseases like obesity? In this episode of Obesity: The Big Picture podcast, host Ramota Alaran, Associate Director of Real-World Evidence at Ipsos, sits down with independent consultant Madhu Kubra (formerly Global Director at Otsuka and GSK) to unpack how real-world evidence (RWE) is transforming obesity research, care, and policy.From integrated evidence planning to the utilisation of the patient voice in RWE studies, this episodes tackles the types of real world data that can be used to address the obesity crisis and what regulators need to be considering.Want to learn more? Register today to join us at our RWE event, 30 October: https://www.ipsos.com/en-uk/amplifying-patient-voice-real-world-evidence
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Real-World Evidence That Matters in Obesity Care
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