Realising Growth Through Pharmacy, With Simon-Kucher’s Christian Danelund And Chris Rebholz

Consumers are turning to AI at the start of the self-care journey in growing numbers, but they do not yet trust it, the latest Better Health Report from Simon-Kucher & Partners shows. They do trust pharmacists, who can convert that trust into sales, providing crucial sales volume growth for their consumer healthcare industry partners. However, as Simon-Kucher’s Christian Danelund and Chris Rebholz explain in the latest episode of HBW Insight’s Over the Counter podcast – now also in video – pharmacists feels that support from industry has declined over recent years.