Rebeca Luna: La comunicación como herramienta estratégica para conseguir objetivos

Rebeca Luna es Directora de Comunicación Interna de HSBC en México y LATAM. En esta conversación nos habla de la necesidad de las empresas de contar con una sola voz y cómo la comunicación interna se convierte en una herramienta potente de alineación en cuanto al sentido de orgullo y de acercamiento de los líderes en una organización global. De igual forma, nos habla de los cambios en la comunicación del sector financiero y de las nuevas herramientas digitales. Hosted on Acast. See acast.com/privacy for more information.

Episode metadata supplied by the publisher feed · Published Jul 8, 2024

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Rebeca Luna: La comunicación como herramienta estratégica para conseguir objetivos

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