Rebecca Grimes on Leadership, Empathy & Revenue Team Unity episode artwork

EPISODE · Apr 2, 2026 · 59 MIN

Rebecca Grimes on Leadership, Empathy & Revenue Team Unity

from The Exceptional Sales Leader Podcast · host Darren Mitchell

In this episode of the Exceptional Sales Leader Podcast, I am joined by Rebecca Grimes, the Chief Revenue Officer of SheerID, discussing her unique journey from a career in journalism to becoming a sales leader. Rebecca elaborates on her experiences as a crime reporter, which taught her valuable lessons in empathy, curiosity, and relationship-building, skills that seamlessly translated into her sales career. She emphasises the importance of aligning sales, marketing, and customer success teams around a unified goal of creating healthy revenue, advocating for a customer-obsessed approach. Rebecca also delves into the challenges and strategies involved in leading a global sales organisation, highlighting her focus on radical candor and transparency to foster trust and long-term connections with customers. She points out the necessity of discerning between good and bad revenue and explains how she navigates organisational dynamics to promote sustainable growth. Additionally, the conversation touches on AI’s role in sales, the importance of diversity in leadership, and the impact of personal values in shaping a leader’s approach. To connect with Rebecca and to learn more about what she does, go to: LinkedIn – https://www.linkedin.com/in/rebeccalgrimes/ Website – http://www.sheerid.com/

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