EPISODE · Jun 22, 2026 · 41 MIN
Rebuilding Your Career After a Layoff in SEO
from Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Layoffs hit even the SEOs who survive every prior cut. Paul Andre de Vera, founder of Answer Engine Optimization and a 15-year enterprise SEO leader at Workday, Stripe, and Anaplan, spent two years rebuilding after a startup layoff—landing his next role by ranking a target keyword number one within 24 hours during an interview. He breaks down using your own SEO skill set to build a personal brand and rank for your name, the over-deliver interview approach that makes you memorable to recruiters long after the initial conversation, and a content refresh strategy that pairs SERP-driven optimization tools with AEO factors like declarative headings to win in both traditional rankings and LLM results.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
What this episode covers
Layoffs hit even the SEOs who survive every prior cut. Paul Andre de Vera, founder of Answer Engine Optimization and a 15-year enterprise SEO leader at Workday, Stripe, and Anaplan, spent two years rebuilding after a startup layoff—landing his next role by ranking a target keyword number one within 24 hours during an interview. He breaks down using your own SEO skill set to build a personal brand and rank for your name, the over-deliver interview approach that makes you memorable to recruiters long after the initial conversation, and a content refresh strategy that pairs SERP-driven optimization tools with AEO factors like declarative headings to win in both traditional rankings and LLM results. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Rebuilding Your Career After a Layoff in SEO
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