Recipes Cards for Climate Action episode artwork

EPISODE · Jul 29, 2022

Recipes Cards for Climate Action

from Climify · host Marc O'Brien

How we rebrand climate change is the million-dollar question. The solution is not one big rebrand, but many specific messages that connect better with different diverse groups of people, where recipes for climate action inspire others to make their own sustainability decisions. Learn more in this episode about what is needed to change your unsustainable habits and people you know, what doesn’t work to motivate others to act, why we need to celebrate climate progress, and the importance of designing through removing (and not making) from Kate Yoder, a climate journalist at Grist Magazine.

How we rebrand climate change is the million-dollar question. The solution is not one big rebrand, but many specific messages that connect better with different diverse groups of people, where recipes for climate action inspire others to make their own sustainability decisions. Learn more in this episode about what is needed to change your unsustainable habits and people you know, what doesn’t work to motivate others to act, why we need to celebrate climate progress, and the importance of designing through removing (and not making) from Kate Yoder, a climate journalist at Grist Magazine.

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Recipes Cards for Climate Action

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This episode was published on July 29, 2022.

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How we rebrand climate change is the million-dollar question. The solution is not one big rebrand, but many specific messages that connect better with different diverse groups of people, where recipes for climate action inspire others to make their...

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