Recipes, Zaps & No Ads: How Zap.Cooking Is Rebuilding the Internet One Recipe at a Time | Seth [EB11]

Seth, creator of Zap.Cooking, joins Keith for a conversation that covers a lot of ground — Bitcoin, Nostr, food, community, and why the humble recipe website might be one of the best examples of what a better internet could look like. Zap.Cooking is a recipe platform built on Nostr where anyone can publish recipes, receive Bitcoin zaps directly from readers, and own their content completely — no ads, no life stories, no affiliate spam. Just the recipe. Seth walks through how it started from a domain name conversation in early Nostr audio spaces, how it's grown into a feature-rich platform with AI tools, cookbooks, a marketplace, and a sponsorship model powered entirely by Lightning. Along the way, Keith and Seth dig into the early days of Nostr, how zapping culture emerged from people literally just pasting Wallet of Satoshi invoices at each other, and why the HODL mentality is actually a disservice to Bitcoin. What you'll learn: What Nostr is and why Bitcoiners gravitated toward it How zapping culture on Nostr started before NIP-57 even existed What Zap.Cooking is and why it exists (hint: recipe websites are broken) How the platform's AI sous chef, nutritional scoring, and cookbook features work Why a zap means more than a like — and what top-zapped recipes could look like How Zap.Cooking's Lightning-powered sponsorship model keeps corporate ads out LINKS: ZAP.COOKING - https://zap.cooking/explore Zap Cooking Twitter/X- https://x.com/zap_cooking Zap Cooking Nostr - https://primal.net/p/nprofile1qqsrrxknu7gxxnd7smc5mwwzn9djdm3uvg5tu40cn3x8l656esqa2zst247c0 Seth Nostr - https://primal.net/p/nprofile1qqs2wguqtndxwfg3j8y8sm6d5k8hjlnfwavzxqf4fw5wjx7tqdpde8q4va8wx FOLLOW ME (Keith): NOSTR - primal.net/keithmeola WEBSITE - keithmeola.com EVERYDAY BITCOIN NOSTR -https://njump.me/npub17rml5yu5ykjezt7ktw3rysffty4pevcv9y2xl2832sa3hqgkaxxqufcva2 EVERYDAY BITCOIN WEBSITE - everydaybitcoinpod.com If you enjoy Everyday Bitcoin, be sure to subscribe and leave a review! FOUNTAIN| SPOTIFY| APPLE| YOUTUBE If you found value in the show, please consider giving value back with a zap: [email protected]