Redefining the Role of Customer Success

In this Sales Readiness Podcast episode, our host Ray Makela, SBI’s Managing Director of Talent Development, is joined by Annie Stefano, Senior Training Consultant at SBI, to break down how to rethink Customer Success roles, close key skill gaps, and build enablement programs that help CS teams deliver commercial impact. Key Takeaways:-Three foundational skills every CS team needs today.-The value in defining the CS role to limit friction in the buying process. -Ways to say no to a customer that delivers more value.