Redesign wasn’t just a facelift, we had setup personality based principles - Aayush Jain

In this episode, we sit down with Ayush, Head of Design at Jupiter, where he led a multidisciplinary team of 20+ designers across product design, design systems, research, illustration, and motion. At Jupiter, Ayush has spearheaded the end-to-end redesign of the Jupiter app and website, launched 30+ new features, and led large-scale initiatives like a 100-member internal hackathon, all shaping how millions of users experience the product.Before Jupiter, Ayush co-founded tiosworld, an e-commerce marketplace for sustainable products, and held leadership roles at Crux Intelligence, Healofy, and Housing.com, driving impactful design across AI, commerce, and consumer tech.In this conversation, we cover:Key takeaways from the Jupiter app redesign and the process behind it.How to measure the success and impact of a design team’s output.The way design reviews are structured at Jupiter.Leveraging AI to strengthen the marketing-to-product funnel.The evolving role of designers and career opportunities in the AI era.If you’re curious about building design teams, scaling impactful experiences, and navigating the AI shift in product design, this episode is packed with lots of insights.Don’t forget to like, share, and subscribe to the channel for more conversations with industry leaders.