EPISODE · Aug 23, 2023 · 9 MIN
Regulating drug marketing on social media: Can it be done?
from POLITICO's Pulse Check · host POLITICO
The FDA is working to update standards for prescription drug marketing on radio and TV. But some consumer advocates are calling for updated regulations when it comes to drugs promoted by influencers on social media, where the line between personal endorsement and sponsored content can be blurred. Host Chelsea Cirruzzo talks with POLITICO’s FDA reporter Lauren Gardner about social media’s changing nature and whether the agency can adequately monitor drug-marketing content on online platforms. Learn more about your ad choices. Visit megaphone.fm/adchoices
What this episode covers
The FDA is working to update standards for prescription drug marketing on radio and TV. But some consumer advocates are calling for updated regulations when it comes to drugs promoted by influencers on social media, where the line between personal endorsement and sponsored content can be blurred. Host Chelsea Cirruzzo talks with POLITICO’s FDA reporter Lauren Gardner about social media’s changing nature and whether the agency can adequately monitor drug-marketing content on online platforms. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Regulating drug marketing on social media: Can it be done?
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