Reid Hoffman | Crisis Management
from Greymatter Hosted by Greylock Partners
A re-broadcast of our episode featuring Greylock general partner Reid Hoffman in conversation with his Blitzscaling co-author Chris Yeh. In this episode (originally recorded in May 2022), Hoffman and Yeh discuss strategies for entrepreneurs to navigate crises - whatever that may mean at the given time. Entrepreneurship assumes an innate degree of optimism and perseverance. But even the most determined founders can feel subdued when faced with yet another crisis. That’s why adaptability is a startup’s strongest asset. As recent global events push us into a new era of market volatility and economic uncertainty, companies must be prepared to recalibrate their business to the new reality. Whether that means pausing their hiring plans, tempering their expansion efforts, redirecting resources, or any other number of operational activities, today’s startup leaders should have a set of defensive and offensive tactics they can quickly deploy during times of crisis. You can read a transcript of this episode here: https://greylock.com/greymatter/crisis-management/
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