EPISODE · Feb 27, 2024 · 16 MIN
REMASTERED: Mastering the New Media Landscape, with Rusty Shelton and Barbara Henricks (Marketing, Public Relations / PR, Social Media, Communications)
from The Action Catalyst
Rusty Shelton, Founder/Chairman of Zilker Media, and Barbara Henricks, Founder, President & CEO of Cave Henricks Communications, tag-team a fascinating talk on the "micromedia mindset", the 3 types of media, the power of perception, why you should prescribe, not sell, and the trick to being discoverable.
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REMASTERED: Mastering the New Media Landscape, with Rusty Shelton and Barbara Henricks (Marketing, Public Relations / PR, Social Media, Communications)
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How long is this episode of The Action Catalyst?
This episode is 16 minutes long.
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This episode was published on February 27, 2024.
What is this episode about?
Rusty Shelton, Founder/Chairman of Zilker Media, and Barbara Henricks, Founder, President & CEO of Cave Henricks Communications, tag-team a fascinating talk on the "micromedia mindset", the 3 types of media, the power of perception, why you should...
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