Remi Rough: The Business of Art & The Art of Resilience

"If you want to get the best out of me, let me do my thing. I've been doing this a bloody long time... I do know better than most people."From dodging transport police with a spray can to being commissioned by global brands, Remi Rough is a world-class artist who has kicked down the doors of the contemporary art world. His journey is a masterclass in turning a subversive street art form into a legitimate, sought-after creative force.In this episode, Michael Wilson sits down with Remi to talk about the reality behind the "currency of cool." He shares unfiltered truths about the business of being an artist, the unregulated "Wild West" of the gallery world, and the constant hustle required to balance creative integrity with commercial survival.The Highlights:From Vandal to Visionary: Remi's journey from graffiti writer to gallery artist, and how his first T-shirt deal became the unlikely bridge between the street and the store.The Art of Collaboration: His one non-negotiable rule when working with big brands and why creative control is paramount to producing your best work.The "Wild West" of the Art World: An astonishing story about battling an Italian gallery to recover €150,000 worth of his art and why your peers are your only real support system.Ageism in Art: A blunt assessment of how the industry is broken, chasing inexperienced 20-somethings while ignoring artists who are creating their best work in their 40s, 50s, and 60s.On AI: Remi's powerful, unfiltered take on why Artificial Intelligence can never replicate the human, emotive, and handmade craft of a true artist. "It's taking human intelligence and filtering it out... **** AI."Legacy is Story: Why he cares more about telling his own story than leaving a legacy, and the power of documenting your history in print."Excursions": The story behind his choice of A Tribe Called Quest, and the song that instantly takes him back to being 20 years old again."You have to keep moving as a business, you have to keep moving as a creative, and you have to keep moving as a human being."Listen now for a masterclass in creative survival and the art of resilience.Good Company. Real conversations with interesting people.*