EPISODE · Jun 27, 2023 · 28 MIN
Replace Delta with Google
from Insurance Untangled
In this episode on Insurance Untangled Podcast, guest speaker Naren Arulrajah emphasizes the importance of dental marketing and discusses the high costs of insurance write-offs. Comparing insurance companies to hostage-takers highlights the need to consider these write-offs as marketing expenses. Naren also points out that Google is a better investment for acquiring patients than other insurance networks encouraging practice owners to think more about the business side of dentistry and the long-term financial effects of insurance dependence, making Google a leading resource for patients to find dental services.
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Replace Delta with Google
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