Replacing the Clients Before Quitting Them
from The Check-In
Craig Campbell watched an affiliate marketer jet ski round the world and decided his agency model was wrong. Craig Campbell started out working from home as a freelancer, learning digital marketing on the job. Building the agency up until he was running everything himself with no systems, a doctor diagnosed his symptoms as stress and anxiety. He watched another marketer making money from affiliate websites and travelling while he was stuck managing demanding clients and staff. He spent about two years building affiliate websites and e-commerce stores to replace his client income before he dropped the agency work. He began hiring writers overseas because local staff were slower and less enthusiastic. He now runs a mix of consultancy, e-commerce stores, a football podcast and a football trading card business. He says his approach now is to keep treating new ventures, like the trading card project, as investments rather than businesses he builds himself into. Follow Craig Instagram: https://instagram.com/craigcampbellseo Chapters 0:00 From bedroom to agency 6:28 Hiring staff and losing control 11:22 The doctor and the anxiety diagnosis 13:09 The jet ski moment 18:48 Why he hires overseas 20:55 The sixty five grand web designer 24:17 Ice cream Fridays and hiring today 33:34 Niches that worked and failed 40:23 The Nigel Farage website stunt --- Come on the show: book.revlinehq.com/apply Austin: @austin.coveney Made by Revline: revlinehq.com The show: @the.checkin_pod
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Chapters
- 0:00 From bedroom to agency
- 6:28 Hiring staff and losing control
- 11:22 The doctor and the anxiety diagnosis
- 13:09 The jet ski moment
- 18:48 Why he hires overseas
- 20:55 The sixty five grand web designer
- 24:17 Ice cream Fridays and hiring today
- 33:34 Niches that worked and failed
- 40:23 The Nigel Farage website stunt
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