REPLAY: How and why to use humor in your emails | Takeaways from Reputation "Rev"amped

Check out Churn Flags – my new retention podcast – if you’re in SaaS: Apple • Spotify • YouTube • Other platformsLet's dive into the strategies and methods used in the Rev holiday email, featured in Episode 9.Takeaways(2:32) Takeaway#1: Creativity isn’t magic(3:25) Takeaway #2: Safe risks are the name of the game(4:28) Takeaway #3: Humor is a vehicle for building connection – not just likeability(7:03) Takeaway #4: Be understanding of clients/boss’ hesitations to riskLinks from this episode:Take another look at the email we featured in Episode 7Get access to Nick's class on creativity when you join Email Mastery.Get really jealous of Dr. Eric's Fier's patients when you take a look at his site.Plan more effective campaigns with my Email Playbooks or with my SaaS Success Pack.Free consult when you sign up to Kit (formerly ConvertKit) using this affiliate link. Terms and conditions here.Follow Nikki on LinkedInGet Nikki's email musings at ⁠nikkielbaz.com/subscribeRead less