Report for FIR #294
from Lee Hopkins' podcast Hosted by Lee Hopkins
'Professor' Hopkins rises from his deathbed to encourage Australian corporations to follow in the footsteps of ABC (that's the Australian Broadcast Corporation, to you Yanks) and Telstra and venture into social media, and to welcome the reappearance of Meryl David—a reminder that blogs can be a good way to stay in touch with friends and family, as well as a business communications tool.
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This episode was published on November 21, 2007.
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