Reporting on The Creator Economy w/ Amanda Perelli (Business Insider)

This week, Amanda Perelli, a Creator Economy Reporter for Business Insider joined us as an expert guest on The Influence Factor! Amanda and Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory and host of the podcast, discuss how the creator economy is evolving, content creator pay transparency, and much more. ⚡️ Full Episode https://link.chtbl.com/influencermarketing Amanda Perelli on Insider: https://www.businessinsider.com/author/amanda-perelli Amanda's Twitter: https://twitter.com/arperelli 🔥 Subscribe to our YouTube channel: https://www.youtube.com/channel/UCH_Vl8-_NWIrZ8aq1cTMaWg 🚀 Start Your Next Influencer Marketing Campaign: https://bit.ly/3R2 🎧 Listen on: • Apple Podcasts: https://podcasts.apple.com/us/podcast/the-influencer-marketing-factory-podcast/id1587732837 • Spotify: https://open.spotify.com/show/2xs8K3FMLvLvQNEXFiCiUF • Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy82YTg1NmFiNC9wb2RjYXN0L3Jzcw?sa=X&ved=0CAMQ4aUDahcKEwjoqJCHjKLzAhUAAAAAHQAAAAAQTw Show Notes: (1:40) Who is Amanda Perelli and how she started her career (3:00) From YouTube Reporter to creator economy reporter (6:45) More people are paying attention to the creator economy  (9:20) How does Amanda Perelli spend her day? (13:20) Why it is essential to talk with content creators and transparency about influencers' pay rate (23:00) The Do's and Don'ts when you outreach to a reporter - Some tips on how to properly engage with a journalist (30:10) How to report on new social media features and industry news  (33:35) What Amanda is researching on at the moment