Rerun: Why You Should Ignore Your Competition

It seems natural to keep an eye, even get obsessive about your competitors. However, it's a poor strategy for many reasons. In this episode we make the case for why the competition doesn't really matter as much as you think. And why focusing on them could possibly cause clients to desert you, instead.

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This episode is 24 minutes long.

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This episode was published on September 7, 2019.

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