RESACON Spotlight: The Intriguing World of Color with Max Ruthven

Welcome to the Stager Talk Podcast, produced by RESA (Real Estate Staging Association), where we dive deep into the world of home staging and design. In this special episode, we have the pleasure of hosting Max Ruthven, a renowned expert in the field of color psychology and design, along with the dynamic CEO of RESA, Shell Brodnax.Max Ruthven is set to take the stage at RESACON, the largest home staging convention of the year, happening from July 29th to 31st in the vibrant city of Las Vegas. Her session titled "The Significance of Color & How it Differs Across Cultures" promises to be a captivating exploration of the profound impact color has on our spaces and how it varies across different cultural contexts.During the podcast episode, Max Ruthven shares her fascinating journey into the world of color. She recounts a pivotal moment when she climbed Mount Kilimanjaro and had an epiphany about her love for the staging and design industry. However, she faced a significant challenge in understanding how to effectively address color-related issues.Max delves into her relentless pursuit of knowledge and the lengths she went to educate herself about color. She talks about spending countless hours at the library, poring over books and resources, eager to unravel the mysteries behind color and its influence on human psychology.One of the key lessons Max learned was the importance of listening to her clients. She emphasizes the need to avoid assumptions and highlights how different cultures perceive color differently. Max shares intriguing insights about how a color that she might consider "tranquil" could be interpreted completely differently by individuals from various cultural backgrounds.In this engaging conversation, Max and Shell Brodnax discuss the significance of color and its immense impact on staging and design. They explore the nuances of color psychology, providing valuable tips and strategies for effectively using color to create inviting and culturally sensitive spaces.Tune in to this captivating episode of the Stager Talk Podcast, as Max Ruthven and Shell Brodnax unravel the fascinating world of color, sharing their expertise and experiences in the realm of home staging and design. Whether you're a staging professional or simply passionate about creating beautiful spaces, this conversation is bound to leave you inspired and enlightened.Find out about Max Ruthven's session coming to Vegas for RESACON: https://2023.resaconvention.com/speakers/max-ruthven/