Resident Referrals, Revenue & the Boomer Backfill Problem

In this episode of the WelcomeDisruption Podcast, Adrienne Mansfield is joined by Mike Brindley, VP of Solutions Advisors and a national voice for senior living strategy that actually moves census.From outdated referral flyers to empty waitlists and expansion projects with no backfill plan – this episode pulls no punches. Mike and Adrienne explore:• Why referral programs fail (and how to fix them!)• Building resident ambassador programs that drive trust• Turning waitlists into engagement pipelines• How Boomers are changing the sales process—forever• Small revenue streams that make a big differenceWhether you're an executive director, sales counselor, or strategist, this conversation will leave you questioning the way your community earns trust and drives growth.➤ ADage Trend Guide mentioned in the episode: www.ADageMarketingGroup.com/resources➤ Learn more about Mike Brindley: www.SolutionsAdvisors.com🔔 Don’t forget to subscribe to the podcast for future episodes where we challenge the usual suspects in senior living marketing.#SeniorLivingMarketing #ResidentReferrals #BoomerBuyers #WelcomeDisruption #SalesStrategy #OccupancyGrowth