EPISODE · Feb 9, 2024 · 46 MIN
Respect your customers! Privacy in marketing with Siobhan Solberg
from Measure Up · host Jim Gianoglio, Simon Poulton
"Your [marketers] were so preoccupied with whether or not they could [track customers across the web], they didn't stop to think if they should."- Jeff Goldblum / Ian Malcolm, Jurassic ParkWith all the FUD (fear, uncertainty and doubt) and blatant misinformation being spread lately around the so-called "cookieless future" or "cookiepocalypse," 🤮 we needed to set the record straight.Find out why Siobhan Solberg insists that marketers respect their customers, and that it actually benefits them to care about their privacy.▶️ Watch on YouTubeLinks from the show: Siobhan on LinkedIn Raze Marketing [Redacted] Newsletter Marketing Unf*cked podcast
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Respect your customers! Privacy in marketing with Siobhan Solberg
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