Respecting Transactions by Humanizing the Homebuying Journey

At the core of Prosperity Home Mortgage, they are hyper-focused on communication, which includes everyone in the homebuying process. That includes the real estate agent, the lender, and the borrower. For President and CEO Justin Messer, that means thinking beyond the transaction and evaluating every engagement between those individuals throughout the homebuying journey. To create that trust requires you to constantly rethink and optimize each interaction, seeking a flawless experience by keeping each individual involved in the transaction protected and highly informed. Justin sat down with Joe Welu on the latest episode of Expert Insights to detail how Prosperity has unpacked its customer experience to identify and fill gaps to humanize the customer experience at every level and stage of the journey.