EPISODE · Dec 21, 2025 · 1H 6M
Restaurant Marketing Made Simple - Matt Plapp
from The Late Night Restaurant Podcast Show · host Ashton Media
Matt Plapp, founder of America's Best Restaurants, reveals the marketing strategies that have helped over 2,000 restaurants grow their sales. Learn the 3 critical tactics every restaurant must implement: customer data capture, strategic email/text marketing, and authentic video content that builds community connections.Discover how one pizza restaurant generated $6,500 in sales from just $700 in Facebook ads, why storytelling beats coupons, and how independent restaurants can compete with major chains. Matt shares real examples, including a viral Mother's Day campaign and practical tips you can implement immediately no massive budget required.Perfect for restaurant owners, operators, and hospitality managers looking to grow sales through smarter, more effective marketing.Guest: Matt Plapp, founder of America's Best Restaurants (serving 2,000+ restaurants since 2008)
What this episode covers
Matt Plapp, founder of America's Best Restaurants, reveals the marketing strategies that have helped over 2,000 restaurants grow their sales. Learn the 3 critical tactics every restaurant must implement: customer data capture, strategic email/text marketing, and authentic video content that builds community connections.Discover how one pizza restaurant generated $6,500 in sales from just $700 in Facebook ads, why storytelling beats coupons, and how independent restaurants can compete with major chains. Matt shares real examples, including a viral Mother's Day campaign and practical tips you can implement immediately no massive budget required.Perfect for restaurant owners, operators, and hospitality managers looking to grow sales through smarter, more effective marketing.Guest: Matt Plapp, founder of America's Best Restaurants (serving 2,000+ restaurants since 2008)
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Restaurant Marketing Made Simple - Matt Plapp
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