Retail Systems Research: Adding Digital to Gifting
from Independent Retailer Podcast Hosted by Independent Retailer
Gift cards continue to be a popular item for consumers. You don't have to have a digital gift card offering to provide a differentiating gift card experience. There are a lot of things you can do to add a digital layer to your gift cards and certificates, offering something special to shoppers who have no clue what to give their gift recipient.
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This episode is 3 minutes long.
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This episode was published on July 8, 2011.
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