RetailCraft 35 - ”Asset Management” - Ceanne Fernandes-Wong of Cocoon

Cocoon (https://www.cocoon.club/) is a London-based circular subscription service for bag lovers. Not just any old bags - high end, desirable handbags. They operate a membership model, where a subscription unlocks access to the collection and weekly drops to support maintain freshness and energy. The business blends luxury service, product experience, sustainable and circular business models and of course the attraction of a scale-up with an interesting digital platform. Ian was pleased to get some time with founder and luxury expert Ceanne Fernandes-Wong and in the cosiness of the studio we learn of the business drivers, the realities of providing the service, along with Ceanne's rich experiences and reflections from a career of leadership in luxury - Net a Porter, Vestiaire Collective, Kate Spade... There's some bonus material at the end - we had so much to cover it was hard to leave the studio! --  Run time: 44 minutes INFORMATION: Ceanne Fernandes-Wong: https://www.linkedin.com/in/ceannefernandes/  Ian Jindal: www.linkedin.com/in/ianjindal/  and www.twitter.com/ianjindal    Recorded and engineered at Spiritland Studios, UK. Episode photo credit: Ian Jindal (https://www.instagram.com/ianjindal )