Rethinking High-Yield Tourism for Muslim Travellers, with Fazal Bahardeen, CrescentRating

The multi-segmented Muslim travel market is rapidly growing and diversifying – and becoming increasingly influential in global tourism. This week, Gary and Jens welcome Fazal Bahardeen, Founder of Singapore-based CrescentRating, to discuss how destinations are rethinking their approach to Muslim tourism. Fazal explains the halal travel segments that are best suited to high-yield tourism, and provides fascinating case studies from his recent work in Hong Kong, New York and Malaga. He also discusses the 10th anniversary edition of the Mastercard-CrescentRating Global Muslim Travel Index which will be published in 2025.