Rethinking the role of sustainability communicators

The stakes of communicating sustainability are higher than ever as global companies enter a new era of ESG risk and opportunity. In this inaugural episode of The Sustainability Communicator, Mike discusses how the increased risks and rewards of bad and good sustainability communication, respectively, are calling for a new type of sustainability communications professional capable of translating between marketing and sustainability departments.Some additional resources:Hower Impact ENGAGE blog article "Rethinking the role of the sustainability communicator"The EU’s Green Claims Directive explainedThe EU's CSRD explainedLearn more about how Mike helps organizations with sustainability communication challenges Order Sustainability Storytelling — Mike's book about communicating sustainability in businessFollow Mike on LinkedIn to stay updated on his regular insights on sustainability storytellingSubscribe to The Sustainability Story on Substack for more in-depth analysis of sustainability communication challenges and practical advice on how to overcome themGot a guest or topic idea? Reach out at howerimpact.com/contact