Review: Your Receptionist and the Patient Experience

There are many things to be thankful for this holiday season. Here's a reminder from an earlier episode: Your practice as a dermatologist is not only about skincare; it's also about the patient experience. Your receptionist is the first point of contact for your patients -- yet it's often the position with the most turnover and least training in your practice. To provide the Ultimate Customer Experience®, here are the steps necessary to ensure your receptionist delivers the level of engagement that will ensure repeat and referral business to your practice. Remember, during the busy time at the end of the year, the impressions made by your receptionist will last long past the holiday season!