Reviews: Good, Bad and Fake

In this conversation, Dr. Kate Dee and Stephen Moritz discuss the importance of reviews in the medical spa industry and why so many are fake. They focus on Google and Yelp reviews and mention RealSelf as an alternative review platform for plastic surgeons. This conversation explores the limitations and challenges of relying on reviews for evaluating medical spas and doctors.They also touch on other doctor review sites and the importance of credible third-party platforms.The hosts provide insights on identifying fake reviews and the tactics used by competitors or others to write fake bad reviews. The conversation concludes with a call to action for leaving reviews for doctors to support their practices.   Takeaways Google reviews are highly prioritized by businesses and customers based on availability, ease of writing a review and trustworthiness. Yelp's review algorithm is questionable, as it favors reviewers who write a lot of reviews, even if they are negative. RealSelf is a platform that provides information about plastic surgery procedures and allows users to find and review doctors. Lots of reviews are fake– sometimes this is impossible to figure out, but there are a few tricks.   Chapters 00:00 Introduction and Focus on Reviews 01:09 Google Business Reviews 04:02 Yelp and Google Reviews Comparison 05:54 Yelp Reviews 23:11 RealSelf 24:17 Other Doctor Review Sites 25:46 Testimonials on Webpages 27:19 Importance of Credible Third-Party Platforms 28:23 Spotting Fake Reviews 31:12 Fake Reviews and Competitors 34:40 Penalties for Fake Reviews 36:48 Personal Attacks and Fake Reviews 37:17 Importance of Leaving Reviews for Doctors  Find or Get Your Medspa Certified: https://medspaboard.com/ Grab Your Copy of Medspa Mayhem the Book Today: HERELearn about The MedSpa Board — the national registry that verifies legally compliant, doctor-led med spas.Find a certified provider near you → MedspaBoard.comWant the anti-aging essentials I actually use: Download my FREE  Gift GuideFollower Instagram: instagram.com/drkatedeePlease leave us a review on Apple Podcast: HERE Catch full podcast episodes on YouTube: https://www.youtube.com/@DrKateDeeGLOW Medspa - Seattle, WA: https://glowspaseattle.com/Disclaimer:  This podcast is for educational purposes only and is not a substitute for professional medical advice, diagnosis, or treatment. Always consult a qualified healthcare provider before any aesthetic procedure.Med Spa Confidential with Dr. Kate Dee exposes illegal practices, compliance failures, and patient safety risks inside the medical aesthetics industry. Consumers learn how to find licensed injectors, avoid counterfeit products, and make safer treatment decisions. Med spa owners and providers get real accountability, industry standards, and a pa...