EPISODE · Mar 15, 2024 · 33 MIN
Reviving Jeans, Saving Lives, and Donating 90% of Profit
from The DTC Insider · host Brian Roisentul
In today's episode of The DTC Insider podcast, we delve into how BOAS measures success beyond revenue and instead focuses on making a difference. Discover how they saved their first life last year and learn about their disruptive approach to profitability by donating 90% of their profits. We also explore their insights into growth marketing, the transition from online to physical stores, and their vision for the future of sustainable fashion. Here's a glimpse of what you'll learn: Rethinking success The emotional journey behind BOAS' mission Donating 90% of profits in a DTC landscape Exploring the journey of writing a book The decision to open a physical store The future of sustainable fashion Sponsor for this episode: This episode is brought to you by minisocial. minisocial is a fully-managed solution that partners your brand with high-quality micro influencer creators who produce fully licensed content AND share it with their followers! It's the best two-in-one solution out there and there's no wonder it's used by top DTC brands like Olipop, Native, AdoreMe, and Our Place Reasons to partner with minisocial? 👉Fully-licensed content to use on ads, organic social, emails, your website, and beyond! Forever! 👉 Managed service by industry experts, so you can sit back and relax. 👉 No long-term commitments, pay per project 👉 Micro-influencer amplification, get the same reach associated with a traditional influencer push at a cost that is friendly to all budgets Check them out and get 15% off your first project!
What this episode covers
In today's episode of The DTC Insider podcast, we delve into how BOAS measures success beyond revenue and instead focuses on making a difference. Discover how they saved their first life last year and learn about their disruptive approach to profitability by donating 90% of their profits. We also explore their insights into growth marketing, the transition from online to physical stores, and their vision for the future of sustainable fashion. Here's a glimpse of what you'll learn: Rethinking success The emotional journey behind BOAS' mission Donating 90% of profits in a DTC landscape Exploring the journey of writing a book The decision to open a physical store The future of sustainable fashion Sponsor for this episode: This episode is brought to you by minisocial. minisocial is a fully-managed solution that partners your brand with high-quality micro influencer creators who produce fully licensed content AND share it with their followers! It's the best two-in-one solution out there and there's no wonder it's used by top DTC brands like Olipop, Native, AdoreMe, and Our Place Reasons to partner with minisocial? 👉Fully-licensed content to use on ads, organic social, emails, your website, and beyond! Forever! 👉 Managed service by industry experts, so you can sit back and relax. 👉 No long-term commitments, pay per project 👉 Micro-influencer amplification, get the same reach associated with a traditional influencer push at a cost that is friendly to all budgets Check them out and get 15% off your first project!
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Reviving Jeans, Saving Lives, and Donating 90% of Profit
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