Revolución Inmersiva: Audio 3D, Vídeos Medios, AR y Live Shopping episode artwork

EPISODE · Oct 6, 2025 · 2 MIN

Revolución Inmersiva: Audio 3D, Vídeos Medios, AR y Live Shopping

from Noticias Marketing · host Borja Girón

Estas son las noticias más importantes de hoy sobre Redes Sociales.1. Instagram prueba etiquetas de “audio 3D” en Reels Ayer Meta anunció que algunos creadores ya pueden añadir efectos de sonido tridimensionales a sus Reels. La idea es ofrecer experiencias inmersivas que destaquen frente al aluvión de vídeos cortos. Si la prueba logra más tiempo de visualización y engagement, podríamos ver este formato extendido a todo el mundo en las próximas semanas.2. Twitter valora integrar vídeos de formato medio Según fuentes cercanas a la plataforma, Twitter estudia aumentar el límite de duración de los vídeos permitidos en un solo tuit. El objetivo es retener a los creadores que migran a otras plataformas de vídeo corto y ofrecer un espacio intermedio entre el tuit tradicional y los hilos largos.3. TikTok refuerza su herramienta de shopping en vivo Tras el éxito en Asia, TikTok implanta en Norteamérica funciones de tienda durante transmisiones en directo: recomendaciones personalizadas, cupones integrados, y pagos con un solo clic. Si las métricas de conversión suben, será otro paso firme hacia un modelo de e-commerce nativo en la app.4. LinkedIn lanza “Eventos Híbridos” con realidad aumentada La red profesional introduce AR para enriquecer eventos online: asistentes pueden escanear un código y ver ponentes en 3D en su sala, con pines interactivos para descargar folletos o pedir reuniones. Es una apuesta por mezclar networking virtual y presencial.5. Snapchat actualiza sus lentes en función de tendencias musicales En colaboración con artistas emergentes, Snapchat ajusta sus filtros al ritmo de las canciones más virales de TikTok y Spotify. La intención es que los usuarios compartan más snaps sincronizados a estas pistas, impulsando tanto la música como la propia app.Por cierto, si quieren recibir historias de marketing radical con aprendizajes para poner en práctica en tu negocio, te apuntes a la newsletter número uno de marketing radical desde borjagiron.com. Gracias por compartir el episodio con esa persona que creas que le pueda interesar y gracias por dejar un comentario y un me gusta. Un fuerte abrazo. Hasta mañana.Conviértete en un supporter de este podcast: https://www.spreaker.com/podcast/noticias-marketing--5762806/support.Newsletter Marketing Radical: https://marketingradical.substack.com/welcomeNewsletter Negocios con IA: https://negociosconia.substack.com/welcomeMis Libros: https://borjagiron.com/librosSysteme Gratis: https://borjagiron.com/systemeSysteme 30% dto: https://borjagiron.com/systeme30Manychat Gratis: https://borjagiron.com/manychatMetricool 30 días Gratis Plan Premium (Usa cupón BORJA30): https://borjagiron.com/metricoolNoticias Redes Sociales: https://redessocialeshoy.comNoticias IA: https://inteligenciaartificialhoy.comClub: https://triunfers.com

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