Revolutionizing Turnkey Short Term Rentals with the Karwells - Emily & Sarah of Superhost Labs - Episode #195

Today we have masters of design. The Karwells, creatively derived from a name combination of this powerful duo, is taking the STR world by storm. Emily with her background in fashion and retail, combined with Sarah's creative tenacity. They are a perfect example of polar opposites working perfectly together. There are levels to this, or should we say, fundamentals to design, and they get a bit tricky when it comes to short term rentals. We'll talk about what to tackle first, their thought process when first entering properties, and how they've structured & partnered with their startup to have proprietary technology to help them find the best properties for their portfolio. Emily and Sarah are on the verge of creating one of the most unique models, turnkey STR investing with partners. They have proprietary tech called Superhost Labs. We'll get a first peak and talk about how it all came together with help of their charisma and thought leadership via TikTok. We love seeing ingredients and ideas not only come together but also work together, just like these two ladies who live it AND breath it and truly understand that you are always just one experiment away. HIGHLIGHTS OF THE EPISODE: 1:54 The inspiration behind the name 13:10 Developing proprietary tech 22:23 Revolutionizing the turnkey short term rental KEEPING IT REAL: 1:54 Introduction 6:11 Working together 11:48 What is Superhost Labs? 23:01 Tackling the fundamentals of STR designs 40:12 Most common design mistakes 44:20 How to structure a startup NOTABLE QUOTES (KEY LESSONS): “We learned that if you want a good product, there’s a minimum amount you need to invest to make sure your guests are getting a good experience. Hospitality First. Investing second.” - Emily Karnaz CONNECTING WITH THE GUEST Website: https://www.karwelldesign.com/services Facebook: https://www.facebook.com/karwelldesign/ Email: [email protected] Get coached on how you can repurpose your existing home or investment property into an Airbnb with me: https://experimentrealestate.com/hospitable-hosts Guesty Unique Link: https://hosts.guesty.com/?=therealestateexperiment Hospitable Hosts book: https://amzn.to/3e4LEhE Instagram: https://www.instagram.com/therealestateexperiment/?hl=en Apply for an American Express Card with this link: http://refer.amex.us/RUBENKr8et?xl=cp01&mpt=v0 #airbnb  #shorttermrental  #superhostlabs