EPISODE · Mar 13, 2026 · 43 MIN
Rewilding through Tourism
from The Nordic Journey · host Hjortur Smarason
Can you use tourism for a rewilding biology project? In this episode we talk to Kim Worrmann Jensen, a former rock star and current sustainability champion from Destination Trekantsomådet in Denmark. He is the head of sustainability and has been developing products that are based on regenerative tourism concepts. One interesting project he has been working on and developing is the rewilding of Møllebækken, a small creek that had been put into underground pibes to make way for a new highway - killing all wildlife in it at the same time. Kim and his biology friends came to the rescue activating tourists from Germany and the Netherlands. Learn more about how he designed the project and the lessons learned which you can apply to your next regenerative tourism project.
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Rewilding through Tourism
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